Impact Group CRM Blog

CRM – The Essential and Pre-Flight Foundation Elements

Dealerships who are motivated to implement new concept ideas and go to expanded spaces of achievement always amaze me. And then there are the stores that make change a toxic event. What is the difference? Some dealerships have a plan, get buy-in and truly mean what...

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Nationally Recognized Training Company

Chuck BarkerChuck Barker, Impact Group CEO is the Customer Relationship Management (CRM) specialist for Dealer Magazine, the top monthly publication read by dealer owners. His articles provide solutions for Relationship Management through practical training solutions to implement winning sales team solutions. Dealer Magazine is specifically targeted to dealer principals, managers, and high-level executives in franchised dealerships across the country. His articles also appear on the magazine’s website and in their weekly eNewsletters read by more than 30,000 industry professionals.

Mark Dubis, the first full-time Editor of Digital Dealer magazine said, “Chuck Barker has been our resident expert on all things CRM impacting dealers. His articles provide tips, insights, and instructions on how Internet Managers and dealer owners can improve their CRM process.  Dealer Magazine is very appreciative to have Chuck’s articles in our publications and in our newsletters.” Feel free to contact Chuck with ideas or questions you have by using the form on this page.

  • Take Control of Your Training costs
  • Manage daily progress to monitor your ROI
  • Develop ‘in showroom’ leaders who focus on the tasks at hand
  • Develop the daily discipline to increase productivity
  • Start Receiving Measurable Results Immediately

Chuck Barker has been CEO of his two companies, Impact Marketing & Consulting Group, LLC and Impact Summit, LLC, for the last 24 years, both located in Virginia. His experience ranges from an executive with Harris Corporation (16,000 employees), one of Fortune Magazine’s largest companies, to the automobile industry where he has performed all executive positions. His companies specialize in growing businesses, dealerships, and people. He delivers unparalleled sales & service development programs, management leadership workshop programs, and dealer/principal business & profit improvement ideas for automobile dealerships. He has recently published the first comprehensive ‘in-house’ sales training solution program for dealers entitled The Dealership Success Guide.

If you want a second opinion on any business matter please email Chuck using the contact form on this page and he’ll be happy to give you his honest opinion.

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